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Scale to $10k/Day
Without the Agency Tax
or ROAS Volatility

The same systems that scaled 7-figure brands - without junior account managers, bloated retainers, or "platform management" theater.

$0M+ Managed Spend
0x Avg ROAS Lift
0 Active Clients
0% Avg MER Improvement

What they don't tell you
about scaling paid ads

"I've spent 3 years inside the agencies managing millions in spend. Here's what they aren't telling you..."

The Agency Truth Nobody Talks About

You're paying $5k–$15k/month for a 24-year-old "strategist" to log into Ads Manager twice a week, move some budgets around, and send you a Looker Studio dashboard you don't understand.

The "Platform Management" Trap

Agencies bill you for tactical button-pushing - not strategic architecture. You're not getting a growth system. You're renting access to Meta Business Manager.

Junior Account Manager Roulette

The "expert" who sold you? Gone. You're now the training ground for someone 6 months into their career, learning on your dime while your CAC climbs 40%.

ROAS Theater

They obsess over platform ROAS while your blended MER tanks. Because if they acknowledged LTV, retention, and attribution modeling, they'd have to do actual work.

Here's What Actually Scales Brands

Not more budget. Not new platforms. Not AI-written ad copy.
System-level thinking - creative testing infrastructure, attribution modeling that reflects reality, and unit economics you can actually trust.

Let's Build Your System

The Growth Framework

Three phases. No fluff.
The exact process I used to scale brands from $50k to $300k/month in spend.

Phase 01

Diagnostic & Architecture

  • Full attribution audit (not just Last-Click theater)
  • Creative performance mapping across all funnels
  • Unit economics breakdown: real LTV, real CAC
  • MER baseline and growth ceiling calculation
Phase 02

System Build

  • Creative testing sprint infrastructure (3-5 new concepts/week)
  • CAPI + offline conversion integration
  • Segmented campaign architecture (not "one CBO to rule them all")
  • Retention mechanics that feed back into CAC targets
Phase 03

Scale & Optimize

  • Weekly performance reviews with real-time adjustments
  • Multi-channel attribution modeling
  • Budget scaling frameworks tied to inventory/fulfillment
  • Ongoing creative refresh cadence

Real Results. Real Numbers.

Actual business outcomes. Not vanity metrics. Not "impressions."

D2C Skincare
$15k $80k/mo
MER: 2.1 → 3.4

Key: Creative testing cadence + CAPI integration dropped CAC 38%

SaaS Lead Gen
$8k $35k/mo
CPL dropped 52% YoY

Key: Killed "Awareness" campaigns. Rebuilt entire funnel around demo-intent signals.

E-comm Fashion
$45k $120k/mo
ROAS stable at 4.2x

Key: Segmented by LTV cohorts. High-AOV customers get different creative + offers.

B2B Services
$12k $40k/mo
CPL: $87 → $34

Key: LinkedIn + Meta coordination. Actual attribution modeling, not last-click lies.

Subscription Box
$20k $95k/mo
Payback: 90 → 34 days

Key: Retention hooks in acquisition creative. Onboarding sequence rebuilt.

Local Service Biz
$5k $22k/mo
Revenue/lead up 3.1x

Key: Stopped optimizing for "leads." Started optimizing for revenue. Shocking concept.

Who This Is For

I work with three types of businesses. If you're in one of these buckets, we should talk.

Most Common

E-commerce Brands

  • Currently spending $10k+/month
  • Product-market fit is proven
  • Stuck at a revenue plateau
  • CAC creeping up, ROAS trending down
  • Agency hasn't moved the needle in 6+ months
You need: Creative infrastructure + attribution clarity + scale frameworks.
Book Strategy Call

Lead Gen Businesses

  • Spending $5k+/month on ads
  • Getting leads, but quality is inconsistent
  • Cost per qualified lead is too high
  • Sales team complains about lead quality
  • Attribution is a black box
You need: Funnel surgery + intent-based targeting + real attribution.
Book Strategy Call

Professionals / Agencies

  • Consultants, coaches, service providers
  • Currently running ads (or tried and failed)
  • High-ticket offers ($3k+ sales)
  • Lead volume is fine, conversion rate isn't
  • Want a predictable client acquisition system
You need: Positioning clarity + funnel optimization + sales call quality.
Book Strategy Call

Frequently Asked Questions

The questions everyone asks (and the answers agencies won't give you).

Agencies sell you headcount and hours. I sell you systems and outcomes. You work directly with me - not a junior account manager. Every decision is strategic, not tactical. And because I cap my client load, you get the focus your account actually deserves.

Phase 1 (Diagnostic) requires about 2-3 hours of your time for onboarding and data access. After that, expect 1-2 hours per week for weekly reviews and approvals. I handle the heavy lifting - you stay focused on running your business.

I don't make empty guarantees - anyone who does is lying. What I can tell you: every client I've worked with has seen measurable improvement within 60 days. I'll show you the exact diagnostic during our call so you can see the opportunity before we start.

That's fine. Many clients come to me while still with their agency. We'll do a diagnostic first - if your current setup is actually working, I'll tell you. If not, we'll build a transition plan. No poaching, no drama, just data-driven decisions.

E-commerce (DTC and retail), SaaS, lead generation, professional services, and subscription businesses. The framework is channel-agnostic - what matters is that you have product-market fit and existing ad spend to optimize.

Pricing depends on your current spend level, complexity, and scope. It's structured to be significantly less than a traditional agency retainer while delivering better results. We'll discuss specifics on the strategy call after I understand your situation.

Primarily Meta (Facebook/Instagram), Google (Search, Shopping, YouTube), TikTok, and LinkedIn. But the platform is secondary to the system - we go where your customers are and where the unit economics work.

I typically work with businesses spending $5k+/month on paid advertising. Below that level, the optimization opportunities are limited and my services may not be the best ROI for you. I'll be honest about this on the call.

Ready to Build a Real
Growth System?

Book a 30-minute Growth Strategy Call. No pitch. No pressure.
Just a straight conversation about your growth ceiling and how to break through it.

Book Your Strategy Call

Current availability: 3–5 new clients per quarter • Response within 24 hours

Ready to Scale?
Book your free strategy call

Wait! Before You Go...

You're one step away from discovering exactly what's broken in your ad account—and how to fix it.

Book your free strategy call now and get a custom growth roadmap worth $2,000+